Photo = S2 ENTERTAINMENT

 

[Hanteo News = Reporter KANG SUYOUNG] KISS OF LIFE JULIE honestly shared her thoughts on the controversy over suggestiveness.

 

KISS OF LIFE met with Hanteo News at a cafe in Gangnam-gu, Seoul, on the 29th and talked about their 3rd single 'SWEAT.' On this day, JULIE said, “I feel very grateful that the public sees us in such a hot way,” adding, “We did not dance with that intention, but I looked at it with a positive mindset, thinking, ‘They see it that way.’” She continued, “KISS OF LIFE is a group that always takes on challenges, both in performance and music, so we are also aware that reactions may be divided as we try new things,” adding, “While listening carefully to all feedback, we also try not to lose our color and the things we are confident in.”

 

They also shared their thoughts on KISS OF LIFE’s unique confidence. BELLE said, “We hope listeners feel the same confidence that we have, and we always want to give them courage,” adding, “We hope the public looks positively at the confidence that comes from within, from believing in oneself.” JULIE said, “I hope people feel that our honest selves are confident,” adding, “We always want to convey to fans the message that honest, human sides, such as knowing how to acknowledge hardship, admitting what is wrong and learning from it, and being able to say ‘I did well’ when we do well, can look confident and self-assured.”

 

She also said it is not easy to be 100% honest while working in a profession that is seen by others. JULIE said, “There are so many worries, but even while going through this difficult process, the fact that there are people by our side who love us and believe in us so much gives us tremendous strength,” adding, “We gain strength from the thought that we should also become people who can continue building those relationships, and we are trying to be honest.”

 

They also never neglect monitoring in order to be a group that always takes on new challenges. JULIE said, “We always try to study every musical aspect, including performances and albums by overseas artists, as well as music from our seniors and juniors in the K-POP market,” adding, “We monitor and study a lot, including what is trending these days, what the public reacts to, and what is the funniest and most entertaining on Reels. While not losing KISS OF LIFE’s color, we try to meet the public’s needs.”

 

They also revealed their strategy for challenges and memes. JULIE said, “People seem to enjoy things that form naturally more than things made forcibly,” adding, “We try to quickly catch the fun points that come out while promoting and develop them in an entertaining way.” BELLE explained, “I think it is true that there are trends flowing these days,” adding, “We are always aware that many songs at the top have memes, but I think we think more about what our strengths are and what strengths we should bring out for people to value us highly.”

 

They also opened up about the impact of parting ways with director Lee Hae-in on the team. JULIE said, “Because of Hae-in unnie’s absence, there were things we had to take care of more delicately, even in areas we had not needed to pay attention to before, so it was definitely a process through which we could grow tremendously,” adding, “Now we also have anticipation that we will be able to do more as even cooler artists, and we will prepare for the future with excitement.” NATTY added, “Since Hae-in unnie had watched us for such a long time, there were things she knew even without us saying them. This time, I think that was one of the reasons we appealed more and shared more of our opinions.”

 

When asked what kind of evaluation they hope to receive, NATTY answered, “I hope people react by saying, ‘This is it. This is what I wanted to see.’” As for the modifier they liked most among those they have heard so far, JULIE said, “I think the modifier ‘miracle of a small-to-mid-sized agency’ is one I am even more grateful for now than I was at the time,” adding, “Going forward, rather than being the miracle of a small-to-mid-sized agency, I hope we can become a group that achieves new results and creates another new miracle.”

 

KISS OF LIFE’s 3rd single 'SWEAT' will be released today at 6 PM through various music sites.

 

grace@hanteo.com